WUHU: 2023 Chery’s first Global User Ecology Conference was held from October 15 to October 18 in Wuhu, China, with the theme of “New Journey, New Life” and 4 main agendas of the Premium Fair, 2023 Chery Tech Day, Public Benefit Signing and Riding Activity.
Factory tours, media interviews, cruise parties, test drive surveys, user cooperation salons, and business banquets are also held during the period. With the opening of the 2023 Chery International User Summit, Chery’s new ecological model with global users will embark on a fresh start.
500 international media and Chery users from 40 countries and regions around the world participated in the conference to discuss the construction of Chery’s new ecology.
In recent years, the global automotive industry has witnessed a surge in electrification, intelligence, connectedness, and sharing. The electrification rate has increased from 3.9% in 2020 to the current 13.4%. User demands for vehicles have evolved from simple means of transportation to include a focus on intelligent features, mobile sharing, and surrounding ecosystems. The concept of “people-oriented and co-creation” has become a new focus for automotive companies. This is also what Chery aims to build: a user-centered “new life”.
At the Chery brand show area, Chery has built an ecological product exhibition area around the extended intelligent lifestyle of “people, cars, and life”. The exhibits include intelligent glasses, beauty refrigerators, electric skateboards, intelligent lawnmowers, and other ecological products for global users to inquire about and experience this feast of technology and intelligence integration.
During the opening ceremony, Zhu Shaodong, the Deputy General Manager of Chery International Company, provided a comprehensive explanation of the significance of this global user ecology conference to attendees.
He stated that Chery has always taken “Green, Technology, Family, Companion” as the core of brand development, guiding the brand’s direction and also representing Chery’s vision for a new way of life. –Agencies
