Staff Report
ISLAMABAD: Advisor to Prime Minister on Commerce and Investment, Abdul Razak Dawood said that African region has immense potential for trade and investment including engineering and pharmaceutical products. He expressed these views while holding a consultative meeting with the officials of the Trade Development Authority of Pakistan (TDAP) on the trade promotion measures being taken under the Ministry of Commerce (MOC)’s Look Africa Policy initiative, launched in 2017.
He visited the headquarters of the Trade Development Authority of Pakistan (TDAP) head office, said a press release issued by Ministry of Commerce here.
He advised the TDAP to strive even harder to promote exports of Pakistan in new geographies like Africa so that the geographic basket of markets for Pakistan should be diversified.
Razak Dawood was of the view that although the numbers are small but the products and direction are in a right direction.
He appreciated the role played by TDAP in export promotion and appreciated the fact that despite the logistical difficulties created by the coronavirus pandemic, the TDAP has been able to successfully participate in the Sudan Trade Fair. Being the marketing arm of the Ministry of Commerce, he said the role of TDAP in implementation of the Look Africa Policy initiative of the Ministry of Commerce was crucial.
The Advisor was also briefed on “Look Africa Policy” launched by the ministry of commerce.
During the meeting, he was informed that TDAP participated in the International Trade Fair at Khartoum, Sudan from January 21- 28, 2021.
This participation has opened up new avenues for trade and economic cooperation between Pakistan and Sudan, he briefed.
