By Minahil Makhdoom
HSY is the largest & most respected designer-wear brand in Pakistan. Since 2000, it has developed a unique style of its own, reflecting the ancient traditions of Eastern craftsmanship in a contemporary manner. Mr. HSY’s understanding of ancient designs and the innovative use of traditional crafts has created a new classicism. HSY is best known for combining contemporary silhouettes with the traditional techniques of ancient era. The brand’s inspiration is distinctly Pakistani and Middle Eastern peppered with Western influences.
Recently HSY has launched it’s new studio in Lahore. The new HSY studio in Lahore last night was definitely a star studded event. Famous celebrities, models and designers were spotted at the launch of new studio.