From Abid Usman
LAHORE: The Orange Line Metro Train (OLMT) Lahore, built under the framework of the China-Pakistan Economic Corridor (CPEC), won the prestigious award “Brands Icons of Pakistan 2023” in the category of Metro Rail Transit System on Friday.
Brands Icons of Pakistan 2023 is among those brands that have become the undisputed representative of their categories in the mindset of the consumers in the society of Pakistan. The segment of Brands Icon of Pakistan 2023 is classified as the brands that have achieved the status of an icon of excellence and have given an identity to the categories they belong to.
Orange Line Metro Train Lahore already won two prestigious awards at the Brands of the Year Awards 2021.
The service won top awards “Emerging Brand of the Year” in the urban rail transit category and “CEO of the Year 2021”, both presented by Brands Foundation.
OLMT official told media that “it is an absolute honor for us to have received a prestigious award that represents the commitment and dedication of the entire Orange Line team to serve its local community in the best way possible.”
“I also congratulate our Board of Directors and senior management for their leadership, as well as the entire Orange Line Metro Train Lahore team for their countless efforts and commitment, which have enabled the project to reach this significant milestone and continue to grow,” he added.
As an early-harvest project of CPEC, the Orange Line project was jointly constructed by China Railway Group Corporation and China North Industries Corporation, and it was put into operation on October 25, 2020, in the capital city of Punjab province, making it Pakistan’s first-ever mass rapid urban transit train service.