LHASA: Sichung Drolma, a saleswoman of a cashmere product company in Ngari Prefecture in southwest China’s Tibet Autonomous Region, was introducing her products to customers at the 5th China Xizang Tourism and Culture Expo.
The expo, held from June 16 to 18, is one of the most important events on Tibet’s cultural calendar.
Nearly 1,500 km from Lhasa, the Ngari Prefecture is often dubbed the “roof” of the Qinghai-Tibet Plateau, known as the “roof of the world.” With the continuous improvement of transportation facilities in Tibet, the once-remote place has also been integrated into the domestic and international markets.
In recent years, Sichung Drolma and her colleagues have traveled to Beijing, Shanghai, Inner Mongolia Autonomous Region, and other places many times to reach out for business and investigate the market.
Since the beginning of this year, Sichung Drolma has sold her products at different trade fairs across the country. She said that at the Canton Fair in south China’s Guangdong Province, the cashmere products from Ngari were welcomed by consumers at home and abroad, which helped boost the company’s confidence in exploring domestic and foreign markets, and expand income channels for farmers and herdsmen. “Ngari’s cashmere sweaters and shawls are sold all over the country, and our wool has also been exported to South Asia,” she said. Highland barley is an essential staple for the Tibetan people. In 2018, Losang Tsering founded a brewery with highland barley craft beer as its main product. –The Daily Mail-China Daily news exchange item
