By Asad Cheema
ISLAMABAD: Pakistan Post has re-branded Post Offices in Bahria Town Phase 8 and 4 with new outlook to change its perception among the general public.
The new rebranded post offices include uplifting of counters and waiting area for customers. “Computer systems were also installed to make them on line and start services like Electronic Money Order Service (EMO) etc”, an official of Pakistan Post told media.
He said that Pakistan Post has taken number of initiatives, besides performing its core business of delivery of mail and remittance of money.
He said that an action plan for the implementation of the agenda had also been finalized and during current year major reforms would be introduced in the department.
Meanwhile, Pakistan Post has taken innovative initiatives of e-Commerce, Mobile App and EMS plus to meet rising expectations of digital consumers.
An official of Pakistan Post on Friday told media that in continuation of its endeavors, Pakistan Post is now revamping its franchise post business model in collaboration with Nadra e-sahulat.
The franchise model has been called the greatest business model ever invented; permitting a franchisee to open your business elsewhere can provide a completely new support team to grow your brand presence and revenues without incurring a major cost.
It becomes more interesting and valuable business proposition when allowed on institutions / big corporate entities.
This new business model would definitely uplift Pakistan Post’s business portfolio and masses facilitation in terms of availing postal and financial services.
It’s a beginning of new era incorporating legacy postal service into digital evolution which is currently taking place.
