Robot consumer festival kicks off as China boosts tech consumption

BEIJING: Beijing on Saturday kicked off the world’s first robot consumer themed festival, the E Town Robotics Consumer Festival, the Global Times learned from the event organizers on Sunday, a highly-watched event that experts and industry analysts view as a signal that new technologies are fostering diverse consumption scenarios in China, further enhancing the quality and resilience of domestic consumption.
The groundbreaking launch ceremony took place on Saturday afternoon at Robot World in the Beijing Economic-Technological Development Area (BDA), a state-level economic and technological development zone and the city’s first comprehensive robot exhibition center, with the festival running through August 17.
The festival revolves around four major consumption scenarios and four key service systems, and will unfold simultaneously across six major commercial districts, including the Beijing Etrong International Exhibition & Convention Center, the Beijing World of Robots, the robotics industrial park in Beijing’s Yizhuang, and four other nearby business areas, per a statement from the organizer.
To support the event, the BDA will issue exclusive consumption vouchers during the festival, offering individual consumers up to 1,500 yuan ($211) in subsidies for robot product purchases and corporate buyers up to 250,000 yuan, according to a BDA official cited by People.cn on Sunday.
This consumer festival is part of the upcoming 2025 World Robot Conference, which will be held from August 8 to 12 at the BDA, also known as Beijing E-Town. This highly-anticipated event will comprehensively showcase innovative applications of humanoid robots in diverse scenarios such as industrial manufacturing, healthcare and household services, according to the Chinese Institute of Electronics (CIE), one of the organizers of the event.
Chinese experts said the consumer festival is an innovative initiative aligned with China’s vigorous efforts to promote robot technology innovation and industrial development, accelerate the cultivation of new quality productive forces, and effectively unleash domestic demand potential while fostering new growth points for service consumption.
The Robot Consumer Festival introduces four major consumption scenarios, creating an integrated model of “scenario experience, instant sales and service delivery” to enable a one-stop “shop-while-you-explore” experience, per the CIE’s statement. –The Daily Mail-Global Times news exchange item