By Ajmal Khan Yousafzai
ISLAMABAD: The lately held International Conference on “Cross-Regional Media Fusion among the Belt and Road Partners” by the Center for Global and Strategic Studies (CGSS) has shown the world how the Belt and Road Initiative is highly welcomed by its member counties.
“Belt and Road Initiative is a harbinger of new era and will bridge the gap between the North and the South,” Special Assistant to the Prime Minister on Information and Broadcasting Dr Firdous Ashiq Awan said at the conference.
Major General Syed Khalid Amir Jaffery (retd), President CGSS said in the opening remarks that the BRI was a comprehensive project to promote regional connectivity.
According to Gwadar Pro APP, prominent speakers from China, Azerbaijan, Belarus, Iran, Kyrgyz Republic, Sri Lanka, Tajikistan and Uzbekistan spoke high about the benefits of the BRI.
From Uzbekistan, Ismailov Muzaffar, Chief Editor, UZREPORT, Tashkent presented his views on Uzbekistan’s new strategy of development through media integration.
He said Uzbekistan was working diligently for media development and many new government and private channels have been launched with the objective to create awareness among the masses regarding the real facts of the BRI project.
Representing Azerbaijan, Shahin Jafarov, Senior Correspondent, Azerbaijan State News Agency, Baku stated that BRI was not only a financial project but is also a cultural project that helps in connecting different communities and promotes regional integration and mutual cooperation.
Asad Inam, CEO, X2O said that Asia in the past had no comparison with the other continents but through China’s initiative of BRI, Asia is now considered as the biggest economies in the world. All this progress that has been made can be promoted through media. Advertising can play a very vital role for BRI.